Get followers on Instagram with these 5 tips to increase your real audience
How to get followers on Instagram organically? Here are five tried-and-true tips that will help you reach your target audience in a matter of days website.
- Create a well-thought-out Instagram marketing strategy
Having a clear plan is essential to being effective on social media.
While the goal of gaining Instagram followers is a good start, it is important to recognize that simply collecting followers will not guarantee the success of an Instagram account. To achieve true success, your goals must be part of a comprehensive plan that aligns with your business strategy and social marketing goals.
Take a moment to consider the underlying reasons driving your desire to increase Instagram followers. What specific achievements do you hope to achieve? Maybe your goal is:
Improve brand awareness
Increase product sales
Drive traffic to your website
Staying committed to these business goals keeps your Instagram consistent. This helps create a strong brand story, resonating with new visitors and building a loyal following.
The next step is to define your target audience. Ask relevant questions to better understand who you want to reach, for example:
Geographic situation
Professional activities and industries
Instagram usage patterns and preferences
The challenges and weaknesses they face
With this knowledge, you will be able to establish a strong connection with your audience and engage with them in the most effective and meaningful way. By taking a more formal approach, you will undoubtedly move towards social media success.
- Get Instagam followers and optimize, optimize, optimize!
When you create your Instagram account, use your username as your identifier. It’s best to make it consistent with your usernames on other social networks, so it’s easier to find you. You can use your brand name or a variation of the name that people typically search for when searching for your brand.
For your name, you have up to 30 characters to play with. Avoid overloading it with keywords, but consider including the most relevant one to improve discoverability.
It should be noted that around two-thirds of visits to company profiles on Instagram come from non-followers. Therefore, making a good impression in your bio and profile is crucial to entice them to click the follow button.
Your profile includes your name, your username, your website, and your bio. Speaking of which, your bio can be up to 150 characters, so make it count! Use this space to showcase your brand identity and give new visitors a compelling reason to follow you. Tell them what kind of content they can expect from you and why it’s worth following you.
- Get followers on Instagram and post shareable content
Create content that captivates and empowers your audience. When you strategize your posts, think about creating valuable and motivating materials that others would love to share.
Infographics, in particular, are very shareable. Satisfy this appetite by offering your followers expert information through visually appealing infographics. When someone embeds your Instagram posts on their blog, you instantly gain access to a new source of potential followers from a new audience.
Plus, encourage people to share your posts on their Instagram Stories, further expanding the reach of your content. By taking these approaches, you can foster a more engaging and connected community around your content.
- Post consistently and at the right time
Your current followers eagerly await content from you, which is precisely why they decided to follow you initially. It is essential to satisfy his desires and expectations.
When your audience interacts with your posts, it sends a positive signal to the Instagram algorithm, indicating that your content has value. As a result, these interactions help increase the reach of your content. By providing your followers with notable content to interact with, you will increase the likelihood of attracting new followers to your Instagram account.
Although Instagram uses an algorithmic approach rather than a chronological feed, timing is still a critical factor in how the algorithm works.
According to experts, the optimal hours to post on Instagram are between 8 AM – 12 PM PST and 4 – 5 PM PST on weekdays. Posting at these times will increase the visibility and engagement of your posts and create a stronger Instagram community.
- Point to the Explore page
Instagram’s Explore page is accessible by tapping the magnifying glass icon at the bottom of the app. Instagram defines it as a space where users can discover photos and videos from accounts they do not currently follow.
With a significant number of Instagram accounts visiting Explore each month, this platform presents a huge opportunity for brands looking to expand their audience. Figuring out how to appear on Instagram’s Explore page is crucial.
Additionally, if you’re looking for a more direct approach, you have the option to pay for inclusion in the Explore feed by selecting Explore as your ad placement. This method can increase the visibility of your content and reach a wider audience on Instagram.